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Seafood Watch Sushi Guide Published
September 2008Seafood Watch, which has distributed over 28,000,000 pocket guides since 1999, adds a new guide devoted to making sustainable sushi choices. The guide is part of a cooperative effort among three leading ocean conservation organizationsBlue Ocean Institute, Environmental Defense Fund and the Monterey Bay Aquarium.
All three organizations publish color-coded consumer guides ranking popular sushi selections based on whether they are prepared using seafood that's caught or farmed in ways that harm the ocean or pose a health risk to people. While the consumer guidesin print, online and mobile device versionsdiffer in appearance, they are based on similar data, and offer one consistent message: sushi choices by individual consumers have an impact on the future of the ocean.
Thanks to the guides, sushi lovers nationwide have a way to make seafood choices that please the palate and safeguard the world's ocean wildlife. To celebrate the launch, the Aquarium puts out a call to sushi lovers all across America to make October 2228 "Sustainable Sushi" Party Week.