Partnership Opportunities
Become a Seafood Watch partner and help build awareness about ocean-friendly seafood choices. Our partners include zoos, aquariums, restaurants, retailers, universities, food co-ops, seafood suppliers, and more.
There are many ways to be a partner—you can distribute Seafood Watch cards, offer sustainable seafood on your menu, conduct outreach, participate in research or connect your mission to ours in other ways.
Partners receive a supply of regional pocket guides and are recognized in Seafood Watch media and promotions, including links to and from our respective web sites. Additional benefits include regular program updates, displays for use in your location, program training and educational materials. For more information, visit our Educators and Partners page.
If you're interested in becoming a Seafood Watch Partner, please e-mail us
or call (831) 647-6871.
West Coast Region Partners
Full Partners
- Aquarium of the Bay, San Francisco, CA
- Blue Dolphin Alliance, Watsonville, CA
- Cabrillo Marine Aquarium, San Pedro, CA
- California Academy of Sciences, San Francisco, CA
- California Coastal Commission, San Francisco, CA
- ECO-LIFE Foundation, Escondido, CA
- Environment California, Sacramento, CA
- Happy Hollow Zoo, San Jose, CA
- Heal the Bay/Santa Monica Pier Aquarium, Santa Monica, CA
- Iemanya Oceanica, Oak Park, CA
- Lawrence Hall of Science, Berkeley, CA
- Oakland Zoo, Oakland, CA
- Oregon Zoo, Portland, OR
- San Diego Zoo and Wild Animal Park, San Diego, CA
- Santa Barbara Museum, Ty Warner Sea Center, Santa Barbara, CA
- Santa Barbara Zoo, Santa Barbara, CA
- Seattle Aquarium, Seattle, WA
- Seymour Center at Long Marine Lab, Santa Cruz, CA
Associate Partners
- Channel Islands National Park, Ventura, CA
- East Bay Regional Park District, Alameda, CA
- El Dorado Nature Center, Long Beach, CA
- Lindsay Wildlife Museum, Walnut Creek, CA
- Monterey Bay Aquarium Research Institute, Moss Landing, CA
- Ocean Discovery!, Sebastopol, CA
- Pacific Marine Mammal Center, Laguna Beach, CA
- Point Defiance Zoo & Aquarium, Tacoma, WA
- San Diego Oceans Foundation, San Diego, CA
- San Francisco Zoo, San Francisco, CA
Business Partners
- Aramark, Anaheim Convention Center, Anaheim, CA
- Bamboo Sushi, Portland, OR
- Beve Kindblade Consulting, Seattle, WA
- Border Grill—Las Vegas, Las Vegas , NV
- Border Grill—Santa Monica, Los Angeles, CA
- Bradley Ogden’s, Las Vegas, NV
- Brown-Forman Wines, San Rafael, CA
- Café Maritime, San Francisco, CA
- California Strength, San Ramon, CA
- ChefShop.com, Seattle, WA
- Ciudad Restaurant, Los Angeles, CA
- CoolEatz Restaurants and Catering Company, Menlo Park, CA
- Davis Food Co-op, Davis, CA
- Drakes Bay Oyster Company, Inverness, CA
- Eddie Papa’s American Hangout, Pleasanton, CA
- The Fish Hopper Restaurant, Monterey, CA
- Fish. Restaurant, Sausalito, CA
- Fresh & Easy Neighborhood Market, Orange, CA
- Hornblower Cruises and Events, San Francisco, CA
- Jerne Restaurant at the Ritz-Carlton, Marina Del Rey, CA
- John Ash & Co., Santa Rosa, CA
- jZcool Eatery,Menlo Park, CA
- Lark Creek Inn, Larkspur, CA
- Lark Creek Inn, San Francisco, CA
- Lark Creek Inn, Walnut Creek, CA
- New Seasons Market, Portland, OR
- Old Fisherman's Grotto, Monterey, CA
- One Market, San Francisco, CA
- O'Neill Sea Odyssey, Santa Cruz, CA
- Parcel 104, Santa Clara, CA
- Passionfish, Pacific Grove, CA
- PCC Natural Markets, Seattle, WA
- Sacramento Natural Foods Co-op, Sacramento, CA
- Stanford Dining, Stanford, CA
- Tataki Sushi & Sake Bar, San Francisco, CA
- Warner Bros. Entertainment Inc, Burbank, CA
- Yankee Pier, Lafayette, CA
- Yankee Pier, Larkspur, CA
- Yankee Pier, San Francisco Airport, San Francisco, CA
- Yankee Pier, Santana Row, San Jose, CA
Full Partners
- Coral Reef Alliance, San Francisco, CA
- National Marine Sanctuary Foundation, Silver Spring, MD
- Ocean Futures Society, Santa Barbara, CA
- The Ocean Project, Providence, RI
- Project AWARE Foundation, Rancho Santa Margarita, CA
- Wave Foundation, Newport, KY
Business Partners
- ARAMARK Corporation, Philadelphia, PA
- Australis Barramundi, Turners Falls, MA
- Bon Appetit Management Company, Palo Alto, CA
- Compass Group North America, Charlotte, NC
- Ellwood Thompson's Natural Market, Richmond, VA
- Estancia Vineyards, Napa, CA
- Vital Choice Seafood, Anacortes, WA
- Wild Planet Foods, Inc., McKinleyville, CA
- Xanterra Parks & Resorts, Greenwood Village, CO
Full Partners
Associate Partners
Central U.S. Region Partners
Full Partners
- Binder Park Zoo, Battle Creek, MI
- Blank Park Zoo, Des Moines, IA
- Columbus Zoo and Aquarium, Columbus, OH
- Como Park Zoo & Conservatory, St. Paul, MN
- Denver Zoo, Denver, CO
- Detroit Zoological Society, Royal Oak, MI
- Living Planet Aquarium, Sandy, UT
- Minnesota Zoo, Apple Valley, MN
- Newport Aquarium, Newport, KY
- Ocean Preservation Society, Boulder, CO
- World Aquarium, St. Louis, MO
Associate Partners
- Cheyenne Mountain Zoo, Colorado Springs, CO
- Cincinnati Zoo & Botanical Garden, Cincinnati, OH
- Cleveland Metroparks Zoo, Cleveland, OH
- Henry Doorly Omaha Zoo, Omaha, NE
- Memphis Zoo, Memphis, TN
- Oceans of Fun, Milwaukee, WI
- Recycled Fish, Council Bluffs, IA
- Toledo Zoo, Toledo, OH
Business Partners
Northeast Region Partners
Full Partners
- Jenkinson’s Aquarium, Point Pleasant Beach, NJ
- Lehigh Valley Zoo, Schnecksville, PA
- Maritime Aquarium at Norwalk, Norwalk, CT
- National Aquarium—Baltimore, Baltimore, MD
- National Aquarium—Washington, Washington, DC
- National Aviary, Pittsburgh, PA
- Philadelphia Zoo, Philadelphia, PA
- Pittsburgh Zoo & PPG Aquarium, Pittsburgh, PA
- Princeton University Dining Services, Princeton, NJ
- Riverkeeper, Tarrytown, NJ
- Salisbury Zoological Park, Salisbury, MD
- The Wetlands Institute, Stone Harbor, NJ
Associate Partners
Business Partners
Southeast Region Partners
Full Partners
- Clean Beaches Council, Washington, DC
- Moody Gardens, Galveston, TX
- Mote Marine Laboratory, Sarasota, FL
- Naples Zoo at Caribbean Gardens, Naples, FL
- Ocean Research and Conservation Association, Fort Pierce, FL
- Rosenstiel School of Marine and Atmospheric Science, Miami, FL
- Virginia Living Museum, Newport News, VA
Associate Partners
- Audubon Zoo, New Orleans, LA
- Barrier Island Sanctuary Management, Melbourne Beach, FL
- Birmingham Zoo, Birmingham, AL
- Dallas World Aquarium, Dallas, TX
- El Paso Zoo, El Paso, TX
- Learning with Mary Vogas, Friends Wood, TX
- The Pier Aquarium, St. Petersburg, FL
- Riverbanks Zoo and Botanical Garden, Columbia, SC
- San Antonio Zoo, San Antonio, TX
- Sustainable Sarasota, Sarasota, FL
- Tampa's Lowry Park Zoo, Tampa, FL
- Theater of the Sea, Islamorada, FL
- The Turtle Hospital, Marathon, FL
Business Partners
Southwest Region Partners
Full Partners
Associate Partners
Business Partners
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EDUCATOR & PARTNER RESOURCES
Want to learn more about the sustainable seafood movement? Access our training program, download helpful guides and more.
Learn more
Partnership categories
Associate Partners
These organizations and businesses are committed to distributing pocket guides on a continuous basis and have developed a venue, such as displays, exhibits or educat ional curricula, to interpret the pocket guide. Associate Partners formally agree to distribute a minimum of 5,000 pocket guides per year.
Full Partners
In addition to all the requirements listed for the Associate level, Full Partners have formally agreed to distribute at least 10,000 pocket guides per year and to conduct other outreach activities in their area. Full Partners can elect to have their logo printed on their pocket guides (no charge for non-profits; donation requested for businesses).
Restaurant Program
Open to Monterey Bay area restaurants that pledge to remove all items listed in our red "Avoid" column from their menu and to train their wait staff about ocean-friendly seafood.
More information
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