Restaurants & Retailers

In the United States, two-thirds of all seafood (by value) moves through restaurants to the consumer, and an additional 24 percent is sold fresh or frozen through retail outlets. As gatekeepers to the nation's seafood supply, retailers and restaurants who choose sustainable seafood can have a significant impact on conserving the health of the oceans. Below you'll find training tools and tips to familiarize you and your staff with the importance of choosing sustainable seafood, along with creative ideas for implementing a sustainable seafood policy in your business.


Seafood Watch Program Overview

Seafood Watch Program Overview
View the Seafood Watch Training Program to learn more about the problems facing our oceans and what you can do to help. View it here or contact us to order a copy for your training needs.


Alternative Choices for Fish on the Avoid List

List of Alternative Choices for Seafood to Avoid
We've created a list of great alternatives for items on the "Avoid" list of our Seafood Watch pocket guide.


Fact Cards for Your Staff

Fact Cards for Your Staff
When it comes to seafood, there's a lot to learn. That's why we've created quick reference materials to help you and your staff. Download our handy fact cards about fish, fishing gear and fish farming to use as a reference.


Tools to Help You Implement Seafood Watch

Our guide to Sustainable Seafood Business PracticesPDF outlines the steps that will help you create and implement a successful program. Contact us to request additional point-of-purchase materials or free countertop displays. To order pocket guides, e-mail us.

Use our more in depth Seafood Watch Training Presentation to learn more about supporting sustainable fisheries and fish farms. View it here or contact us to order a more in-depth version on CD-ROM.


Finding Restaurants & Retailers Offering Sustainable Seafood

Support Businesses that Serve Sustainable Seafood
View the Seafood Watch Training Program to learn more about the problems facing our oceans and what you can do to help. View it here or contact us to order a copy for your training needs.


Additional Resources

The Seafood Choices Alliance and Chef's Collaborative work directly with the restaurant and retail community. These organizations provide useful resources and recognition for supporters of sustainable seafood.

Seafood and human health is an important issue to your customers, though it's not one we include in our recommendations. Visit "Seafood and Your Health" to learn more about the issues and for links to additional resources.