Dad and daughter watching leopard shark in the Kelp Forest Exhibit

Each year, our Guest and Community Highlights Report offers a quick, revealing look at who our visitors are and where they come from. It details the key facts and trends from the Aquarium's guest surveys and related market research data.


Did you know that 94 percent of Aquarium visitors said they learned something new during their visit, and 95 percent were inspired to consider action on behalf of ocean conservation? And that most adult visitors are active on social media, and 86 percent reported they regularly use one or more sites? Our 2015 Guest and Community Highlights Report reveals a number of interesting facts about and positive trends for the Aquarium, and reinforces our value to the region and the state.

Download the 2015 Guest and Community Highlights Report (PDF)